Bath & Body Works' most anticipated annual event is finally upon us. Candle Day 2025 is officially live, and it's bringing the same irresistible deals that have made this shopping phenomenon a holiday tradition for millions of fragrance lovers across the country.
When Is Candle Day Happening?
The sale kicked off
online at 10 p.m. ET on Thursday, December 4, and will continue through Sunday, December 7. If you prefer shopping in-store,
physical locations are open Friday through Sunday (December 5-7), with many stores extending their hours to accommodate the expected rush of candle enthusiasts.
This year's timing is slightly different from 2024, when Candle Day fell on December 7. The event traditionally happens on the
first Saturday of December, which this year lands on December 6.
The Deal That Started It All
Since its inception in 2013, Candle Day has become the retail equivalent of Black Friday for home fragrance fans. The main attraction?
Three-wick candles that normally retail for around $25 are slashed to just $9.50—a discount so steep that it's practically become a national shopping holiday.
With over 45 hours of fragrance per candle and more than 50 scents to choose from, Bath & Body Works has cultivated what the company itself describes as a "cult following" around this annual event.
What Scents Are Available This Year?
Candle Day 2025 is bringing back beloved classics alongside fresh additions.
Early previews reveal an impressive lineup including:
- White Barns
- Vanilla Bean
- Laundry Day
- Paris Café
- Pineapple Mango
- Smoked Vanilla
- Holiday Delight
- Mahogany Coconut
- Bergamot Waves
- Black Cherry Merlot
- Cactus Blossom
- Patchouli and Vanilla
- Black Tie
- Vanilla Buttermint
- Blueberry Sugar
- Vanilla Blossom
- Sweater Weather
- Brown Sugar and Fig
- Men's Ocean
There's also
a limited-edition Candle Day 2025 exclusive scent that Bath & Body Works has been teasing, though specific details haven't been fully revealed yet.
Pro Tips for Shopping Success
Plan ahead: The website has historically experienced crashes and glitches due to high traffic volume, so arriving early (especially online) can help you avoid frustration.
Check for coupons: While the
$9.50 price point is already the lowest of the year, Bath & Body Works frequently stacks additional coupons on top of Candle Day pricing.
Sign up for emails: The company regularly updates its promotions page with additional deals and discount codes for subscribers.
Spread the shopping across three days: Bath & Body Works is strategically releasing different candle collections each day (Friday, Saturday, and Sunday) to manage traffic and give shoppers multiple opportunities to find their favorites.
Why Candle Day Matters
Beyond the unbeatable pricing, Candle Day represents something bigger in retail culture. It's become a
cultural moment where fragrance enthusiasts stock up on their year-round supply, try new scents at a fraction of the cost, and celebrate the simple pleasure of a quality scented candle.
Whether you're a loyal Paris Café devotee or ready to experiment with this year's new releases, Candle Day 2025 offers the perfect opportunity to refresh your home's ambiance without breaking the bank.
Sources
1. Bath & Body Works Candle Day 2025 Preview - YouTube
2. CANDLE DAY - December 3, 2025 - National Today
3. Candles on Sale: 3-Wick Candle Promotions - Bath & Body Works
4. Bath & Body Works Announces the Return of Annual Candle Day
