Kylie Jenner is quietly having one of her biggest comebacks in years — and it’s not just about lip kits anymore. From a surprise music debut and a full-blown “King Kylie” revival to red carpet nights, family drama, and a new feature film role, Jenner is stepping back into the center of pop culture in a very calculated way.
The Return of King Kylie — With a Soundtrack
For nearly a decade, fans joked that Kylie was secretly the voice behind the alt-pop group Terror Jr after their 2016 track
“3 Strikes” was used in her lip gloss commercial.
Now, she’s leaning all the way into that lore.
- Kylie has released a new single,
“Fourth Strike”, a collaboration with Terror Jr that officially marks her
music debut.
- She teased the track with a retro-styled
“Glosses Part II” music video on Snapchat, a direct sequel to the original lip gloss clip that fueled the Terror Jr rumors.
- In a Q&A about the song, she called becoming a pop star her
“dream, ever since I came out of the womb.”The release isn’t just a random drop. It’s tied to her new
King Kylie makeup collection, explicitly reviving the edgy, Tumblr-era persona that made her a social media icon in the mid-2010s.
Snapchat Revival and the King Kylie Marketing Machine
Yes, Snapchat — the app many people left in 2018 — is back on Kylie’s radar. And she’s not just posting; she’s
partnering.
- Kylie has officially
returned to Snapchat with new content, including the “Glosses Part II” video.
- Snapchat and Kylie Cosmetics launched an
exclusive King Kylie Collection, featuring packaging inspired by the classic dog filter — one of her most iconic early looks.
- She’s even wearing a cropped “
King” T-shirt in public to promote her King Kylie identity, flashing her toned midriff while photographers grab their shots at LAX.
This is vintage Kylie strategy: turn an inside joke (the Terror Jr theory, the dog filter era) into a monetizable aesthetic and meet fans where the nostalgia hits hardest.
Fashion Week Fixture and Chrome Hearts Night Out
Kylie isn’t just making noise online — she’s back to
dominating front rows and party photos.
- In October, she sat
front row at the Schiaparelli show in Paris to support Kendall Jenner, wearing a striking
silver gown, and later hit another Paris Fashion Week show for Tom Ford.
- She’s been spotted out in West Hollywood at a
Chrome Hearts party, turning heads in a bold
red leather top and jeans — a look that fueled a fresh wave of paparazzi and fan coverage.
These appearances keep her firmly placed in the high-fashion conversation, while still aligning with her “King Kylie” edgier aesthetic.
Timothée Chalamet Romance: Still Very Much a Thing
Despite rumors and constant speculation, Kylie and
Timothée Chalamet appear to still be going strong — just not in a tabloid-heavy way.
- Kylie was seen
backstage at the New York Film Festival for the premiere of Timothée’s new film
Marty Supreme, supporting him quietly while he greeted the audience.
- Before that, she’d been in
Paris for the Miu Miu show, then reportedly flew back to Los Angeles where she was later seen returning from New York — another sign she’s balancing her own schedule with his film commitments.
While they aren’t over-sharing on social media, their low-key public support of each other keeps the relationship very much in the public imagination.
Dancing With Justin Bieber at Kendall’s $125K-a-Week Island Bash
Because no Kardashian-Jenner news cycle is complete without a viral party moment, Kylie also became the star of a
Caribbean birthday blowout.
- At Kendall Jenner’s lavish
30th birthday held at a luxury villa on the private island of
Mustique, Kylie was filmed dancing with
Justin Bieber as he performed
“No Pressure” at the party.
- The celebration reportedly cost around
$125,000 per week for the villa alone, according to coverage citing
Daily Mail.
- Clips of Justin, Hailey, Kendall, Kylie, and other friends on the dance floor exploded across X (formerly Twitter) and other platforms.
It’s classic Kardashian-Jenner optics: luxury, music, and just enough leaked video to dominate timelines without being a formal “release.”
Holiday Flex: Peak Kardashian Christmas Energy
Even Kylie’s
holiday decor has made news, because of course it has.
- She recently shared a
sneak peek of her Christmas decorations on Instagram Stories, continuing the family’s tradition of over-the-top festive displays.
- While details are limited, the coverage leans into the idea that the Kardashian-Jenner Christmas aesthetic is now a cultural event on its own.
Combined with last year’s peeks inside the family’s Christmas Eve party, Kylie is reinforcing her role as a curator of ultra-luxury seasonal content.
The Kardashians Season 7: More Kylie, More Drama
The Hulu series
“The Kardashians” is also keeping Kylie in the spotlight.
- Season 7’s trailer teases
surprise appearances by Caitlyn Jenner and Rob Kardashian, stirring interest in deeper family storylines.
- Coverage around Season 7 and specific upcoming episodes continues to link Kylie to ongoing arcs about business, relationships, and family tensions.
While Kim’s personal drama and career reinventions often dominate headlines, Kylie’s music pivot and King Kylie branding give her a fresh narrative thread on the show.
Kylie Jenner on the Big Screen: Charli XCX’s New Movie
In a move that flew under the radar for casual fans, Kylie is also branching into
film.
- Charli XCX announced that Kylie is among the stars of her upcoming movie
“The Moment,” set to hit theaters on
January 30, 2026.
- Details on Kylie’s role are still limited, but her inclusion in the cast further cements her push beyond reality TV and beauty into broader entertainment.
Taken together — music, makeup, movies, fashion, and a high-profile relationship — this looks less like random publicity and more like a carefully plotted
multi-front rebrand.
What This All Really Signals for Kylie’s Next Chapter
Zooming out, here’s what Kylie’s latest moves suggest:
-
She’s testing a serious pop-star lane, but on her own terms, via collabs and tight brand integration rather than a traditional album rollout.
-
Nostalgia is her superpower: the King Kylie era, the dog filter, Terror Jr conspiracies — she’s turning all of it into a monetized, narrative-driven comeback.
-
She’s diversifying beyond beauty, with music and an upcoming film role giving her leverage if the cosmetics space slows or shifts.
-
Her relationship with Timothée Chalamet continues to add a prestige Hollywood sheen that contrasts with her reality TV roots.
If the “Fourth Strike” project lands and
The Moment performs well, Kylie could move from being framed primarily as a beauty mogul to a more classic
multi-hyphenate entertainer — something she’s hinted she’s wanted all along.
Sources
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